One of the surefire ways to humanize your brand is to leverage social media presence. The more relevant you are in their facebook and twitter timelines, the more you become reachable and accessible to them. This does not only increase likelihood of patronage of products and services, but also builds brand equity over time.
NGP IMC specializes in social media services, offering strategic campaigns that tell stories about your brand relevant to your target audience. We don’t just create visually interesting and valuable content. We do a thorough social media monitoring and listening before and launching the campaign to know your customers’ sentiments and make sure that each post appeals and adds value (whether it be addressing a need or improving knowledge on a certain topic) to your fans, followers, and would-be fans and followers. This way, you can be sure that the content development strategy we’ll recommend and implement addresses the target market’s needs and hits your business goals.
Other than content development and social media campaigns, NGP IMC also specializes in community building and management. Through active and intentional engagement, we will turn your social media likers into brand advocates and loyalists.