0
Years in Public Relations
9
Events and Seminars
9
TV and Radio Coverage
999
Press Releases
Recreating the Value of Public Relations
in a Digital Era
Our personalized approach to service, creativity, and extensive experience in public relations and digital marketing communications will help you achieve your business and marketing goals!
Why choose
NGP Integrated Marketing communications?
We have over 20 years progressive experience in public relations. Our mantra, “Connecting Your Story” is about making positive impact to target audiences across many different media platforms and channels through seamless messaging.
We are a member of the GO Group network of top PR firms across Asia. We share the same values and standard of professional success which help us build our own and each other’s strengths. Through our collaboration, regional insight is localized to deliver desired results.
And as a Filipino company, we take by heart the value of heritage and lineage. Part of our purpose and personal advocacy is to bring homegrown Filipino enterprises into the wider regional and global marketing arena.
mission & vision
- To offer responsive, adaptive and personalized service
- To deliver results that create meaningful value for our partners
- To provide innovative marketing and communications ideas through synergies from our regional network
We build partnerships with companies and organizations to effectively develop customized integrated marketing and communications solutions.
Values
Reliability
integrity
Creativity
ExcelLence
We make sure to deliver high quality results, driven by our personal commitment to consistently perform well.
This is the foundation on which our relationships are built. Sound moral and ethical principles at work is the hallmark of our long-term success.
We develop differentiated value in the era of digital communications through innovative thinking, resourcefulness, and keeping up-to-date with the latest trends.
A personal motivation to succeed for our clients is ingrained in our culture.
WHY use IMC?
Public relations is becoming more and more multi-faceted. Combining all modes, including traditional media, digital influencing, marketing and brand partnerships, activations and engagements is now the way to go in amplifying content reach.
We have an established media and blogger relations, and we also specialize in influencer engagement to drive publicity campaigns. We establish partnerships with industry experts and ‘digital celebrities’ to build brands and their following.
We also see the value of marketing and brand partnerships in improving reputation and in broadening your customer network. Our marketing specialists can help you team up with like-minded brands and organizations to create a mutually beneficial relationship.
Events and activations provide a firsthand experience of what your brand is all about.
From conceptualization to implementation, we oversee trade engagements, product launches, corporate events, road shows, exhibitions and conferences.
Our marketing services cover creative campaigns tool. We take on merchandising and collateral requirements, delivering outputs that are consistent with your brand story and goals.
Our services
Public Relations
NGP IMC has more than 20 years of progressive experience in public relations, specializing in media and blogger relations.
Issues Management
Today, Issues Management is no longer an option, it has become a necessity particularly in the age of digital communications.
events
Events and activations give a first-hand experience of what your brand is all about.
digital marketing
social media management
Today, almost everyone, if not all, is on social media. Brands can easily reach out everyday to people, in the quickest way possible – with the hit of a ‘post’ or ‘send’ button.
search engine optimization (SEO)
Organic traffic is usually better in terms of getting qualified leads for a business. In order to get more organic traffic, search engine optimization is needed to weed out any SEO problems.
Blogger & influencer engagement
Blogger and influencer marketing is becoming more popular thanks to its effectivity and sustainability. It is slowly becoming a staple for digital marketing.
Case study
Case studIES
Our trademark is having a personalized approach to handling your communications needs. This has made us thrive as a top PR and Integrated Marketing Communications agency in the Philippines with a proven track record of more than 2 decades.
To date, we have published 29, 752 press releases; 1,483 feature articles; 1, 987 exclusive releases based from interviews; conducted 578 press conferences; 435 TV and radio coverages, interviews and features; spearheaded 200 events and seminars; and 40 issues management trainings.
The ARC Young Leaders Camp is a youth leadership program for students with strong leadership qualities that is aimed to hone and empower them to be movers and shakers making a positive, sustainable future in their communities.
NGP IMC launched “Hope From Within: Test, Talk, Take Action for Lung Cancer” which is an advocacy on lung cancer awareness, control, and giving new hope for patients through breakthrough treatment options such as Immunotherapy.
CSR PROGRAMS
NGP is committed to giving new hope for underprivileged Filipino youth through social programs that the team personally handles by reaching out to non-government organizations and target communities.
Yellow Boat
The team supported the Bankarunungan Yellow Boat Outreach program by donating a boat and school supplies for the school children and teachers in one of the islands in Caramoan in Camarines Sur, Bicol. Riding the boat is their primary mode of transportation to reach school.
Kabayan, Benguet Outreach
Proving that distance is not a hindrance in extending a helping hand, the team also recently visited an elementary school in Mt. Pulag to deliver much-needed school supplies, boots for over 200 school children, and a printer for the academic community
Frequently asked questions (FAQ)
How do I get started working with you?
You can contact us and we’ll make sure to reach out to you. Tell us your PR and/or digital communications needs and we can customize a campaign plan based on your brand personality, products and services.
Can you work within a budget?
Yes, definitely! We’d be happy to employ our creativity and resources available for all clients and future ones. Though budget still depends on the scope of the campaign, let’s discuss how we can work together to produce results. As we always say, no story is too big or too small!
What are the available service packages and their duration?
For more long-term campaigns, we usually offer the retainer package which is a monthly commitment to deliver stories and press pick-ups which are either seeded or exclusive articles.
We can also integrate media engagements and broadcast features, as well as digital communications into your campaign. There is also option to offer specific services on a per project basis.
What is the minimum duration of a campaign to yield results?
Large-scale communications campaigns, to be able to produce a following, grow brand love, or advocate for a cause, doesn’t happen in a week or even a few months.
This is because behavior change or perception takes time. An effective campaign integrating traditional and/or digital communications, to produce results, will normally take about 3 years. But we always welcome how we can customize according to what you want to achieve and when.
what our clients say
Choosing a PR agency is like choosing a lifetime partner for your company. Your choice is either an angel sent from heaven or living hell on earth.
We were fortunate to make the right choice with NGP Integrated Marketing Communications. It was a great partnership that resulted to innovative yet grounded PR and communications initiatives. The company’s mission is to improve lives by inventing cures for unmet needs. NGP team has embraced this mission as their own so they can help us to effectively communicate this to our various stakeholders.
From telling our stories about our efforts on saving mother’s lives to educating the public about the value of preventive healthcare such as immunization, the NGP team was truly a part of our team.
We were fortunate to make the right choice with NGP Integrated Marketing Communications. It was a great partnership that resulted to innovative yet grounded PR and communications initiatives. The company’s mission is to improve lives by inventing cures for unmet needs. NGP team has embraced this mission as their own so they can help us to effectively communicate this to our various stakeholders.
From telling our stories about our efforts on saving mother’s lives to educating the public about the value of preventive healthcare such as immunization, the NGP team was truly a part of our team.
Mike Alzona
MSD, Asia Pacific Patient Engagement Lead
NGP Integrated Marketing Communications is a great partner to CEMEX Philippines and is integral to the success of communicating who we are across to the public. They have the breadth and depth of press, media, and stakeholder management usually seen in big PR firms, but still has that personalized approach in working and achieving with us.
Chito Maniago
Cemex Corporate Communications and Public Affairs Director
Your team has remained faithful to the values you espouse while embracing the change around you. This unwavering work ethic has made you resilient amid the fast evolving industry. As you move onward with expanding ventures, we, at ARC Refreshments Corporation, look forward to NGP-IMC’s many more successes in the years ahead.
Gerry Garcia
ARC Refreshments Corps, Executive Vice President & COO
NGP Integrated Marketing Communications is like an extension of our team in Shell, working dedicatedly with a “we’re in this together” attitude. Through our years together, NGP has built a proven track record in exceeding our expectations in delivering the most demanding requirements. NGP has definitely earned my regard and trust in the PR industry. I highly recommend this accomplished team.
Bobby Kanapi
Former Shell Vice President for External and Government Relations