You’ve likely heard the term “PR”, perhaps linked to celebrities and massive corporations in hot…
9 Top Broadsheets in the Philippines
With a high volume of news sources coming from all angles, it’s easy to feel…
How Digital PR Can Impact Your Business in 2024
Digital PR (public relations) might seem exclusive to massive corporations. However, it’s already 2024, and…
Mastering the Art of Public Relations: A Comprehensive Guide for the Modern PR Account Director
Are you a seasoned Public Relations (PR) Account Director looking to reinvent your approach to…
Beyond Press Releases: The Skills You Need to Excel in PR Today
In the dynamic business world, Public Relations (PR) still stands as a cornerstone, shaping perceptions…
The Value of Media Relations: Why It’s More Important Than Ever
Media relations, a cornerstone of public relations, involves strategically managing interactions and relationships between an…
The Evolution of PR: From Typewriters to Trends
Public relations (PR) has always been an essential aspect of business, shaping how organizations communicate…
12 Valuable Lessons in Life (and in PR) as told by Francis Del Val (2023)
Francis Del Val is a big name in the business. He is well known as…
Mystery Branding vs Mysterious Branding
Unlocking The Mysteries Of Brands When a popular gadget brand withholds, like a mysterious secret,…
Recent Trends in IMC: 2025 Integrated Marketing
What do brands want? To stay relevant and engaging to their audiences! When do they…