TikTok is the epicenter for all things previously unassuming and made overnight iconic. (As of…
The Unstoppable Rise of TikTok in the Philippines: A Cultural Phenomenon
Even with long-established heavy hitters like Facebook, YouTube, and Instagram reigning supreme in the Philippines,…
Beyond Press Releases: The Skills You Need to Excel in PR Today
In the dynamic business world, Public Relations (PR) still stands as a cornerstone, shaping perceptions…
Will AI Influencers Take Over? The Future of Social Media and Marketing
In the rapidly evolving social media and marketing landscape, AI influencers are emerging as a…
5 Strategies to Improve Social Media Advertising ROI
If the millions of active social media users haven’t convinced you that you need digital…
Creating Effective Social Media Ads: Top Marketing Tips
Social media advertising is a paid digital marketing strategy. Unlike unpaid marketing strategies that create…
How to Use Social Media for Business Growth
If you own a business and you’re not on social media, you’re missing out on…
Why Influencer Marketing Works for Small Businesses
In today’s hyper-digital world, influencers are everywhere–louder than ever, reaching wider with every post, and…
The Power of Social Media in Good PR
The easiest way to get noticed nowadays is to trend on social media. When your…
Why Community Management is Vital
For all the time people spend online, it is no wonder that we have begun…